Applied Materials, Inc. today announced Florent Ducrot, Vice President and General Manager, to serve as the Head of European Operations. Mr. Ducrot has more than three decades of experience in the semiconductor industry, spanning marketing, service and business development. During his 21 years at Applied Materials, he has led initiatives which contributed to significant growth of the company’s services business.
Mr. Ducrot succeeds James Robson who is retiring after more than 35 years at Applied.
“Florent has a long, well-regarded track record of building value for our customers throughout Europe and globally, and we are excited to have him take over the management of the Europe region,” said Ryan Gibson, Vice President and Regional General Manager North America and Europe, Applied Materials. “Florent’s strong business development leadership and deep semiconductor industry expertise will benefit Applied as the company scales its operations to support future growth in the region.”
“I’m thrilled to lead the European team as we see the impact of incredible shifts in technology, especially the Internet of Things, AI, electric vehicles and clean energy, which are driving demand for more chips and further innovation,” said Florent Ducrot. “It is exciting to be a part of these major advances in semiconductor technology, which will enable chips with higher performance and better energy-efficiency.”
Mr. Ducrot’s previous role at Applied was Vice President of Business Development for Applied Global Services, where he was instrumental in the strong growth of the business by developing, defining and supporting innovative services to help customers accelerate the ramp of new technologies to high-volume production, improve yield and optimize costs.
Also during his time at Applied, Mr. Ducrot held leadership positions in service marketing for 200mm equipment, regional sales for services in Europe, and he served as Country President for Applied Materials in France.
Mr. Ducrot holds a technical and sales degree from Orleans Univer
