The technology now powers more than eight out of 10 digital movie theatre screens globally. Produced with different resolutions and packages, DLP chips also see use in personal electronics, industrial, and automotive markets. The present good-times with DMD are enjoyed only because TI was willing to make a major long-term bet on this novel way to modulate pixel-arrays, which required building the most complex Micro-Electro-Mechanical System (MEMS) the world had ever seen.
Development of the DLP chip began in TI’s Central Research Laboratories in 1977 when Hornbeck first created an array of “deformable mirrors” controlled with analog circuits. In 1987 he invented the DMD, and TI invested in developing multiple money-losing generations of the technology over the next 12 years. Finally, in 1999 the first full-length motion picture was shown with DLP Cinema technology, and since then TI claims that the technology has been installed in more than 118,000 theaters around the globe. We understand that TI now makes a nice profit from each chip.
“It’s wonderful to be recognized by the Academy. Following the initial inventions that defined the core technology, I was fortunate to work with a team of brilliant Texas Instruments engineers to turn the first DMD into a disruptive innovation,” said Hornbeck, who has 34 U.S. patents for his groundbreaking work in DMD technology. “Clearly, the early and continuing development of innovative digital cinema technologies by the DLP Cinema team created a definitive advancement in the motion picture industry beyond anyone’s wildest dreams.”
—E.K.